Is a video format similar to MP4. The difference between the formats is their developers and protection. Apple company, has developed a format that has provided DRM-lock for M4V. Video files in this format are downloaded from iTunes.
Is a multimedia format container which is widely used for packaging video and audio streams, posters, subtitles and metadata. Exists support for streaming. Metadata is sent with the file, which contains all information necessary for broadcasting. Exists possibility to pack multiple streams simultaneously and MPEG-4 standard, which belongs to the format, supports a reasonable amount of data formats.