Is a video format similar to MP4. The difference between the formats is their developers and protection. Apple company, has developed a format that has provided DRM-lock for M4V. Video files in this format are downloaded from iTunes.
an audio format from Apple that was developed to remove the limitations of AIFF and WAV formats. This is a container that can store sound encoded by various algorithms and track metadata. Its characteristic feature - the format doesn’t have limitations on file size and so this allows one to store infinitely long recordings.