this is open lossless codecs, developed under the Ogg project. Lately it’s become quite popular: many users wishing to store audio with original quality choose FLAC. This is partly in connection with the fact that codecs uses IDv1 and IDv3 tags - this allows a user to sort an audio collection according to one’s particular tastes, changing the original metadata of the tracks.
This format was originally created as an alternative to mp3. The idea was to achieve a small file size with better sound quality. The first versions weren’t quite successful, but with the development of AAC, it became possible to store sound with less loss of quality, and with the same file sizes as that of mp3.