Is a the most popular media container format on phones without the support of 3G, which is currently somewhat outdated. Its main advantage is a compactness. Video data here gets stored in h.263 or MPEG-4 formats. AAAC-LC or AMR-NB are available for audio.
is a standard for storing audio files in Apple operating systems. It was developed in 1988 based on the IFF format and is a lossless format - audio data is stored in an uncompressed form. In essence, AIFF is an analog to WAV for the Apple Macintosh platform.