JIF to HEIF Converter

JIF is a lossy format used for digital photography that was developed by JPEG (Joint Photographic Experts Group). Despite the fact that It is not limited to a certain number of colors and is based on a 24-bit color palette, part of the information is lost during compression.

HEIF is a container that can be a single image or a sequence of images which makes it ideal for Apple's Live Photos. It is based on HEVC (High Efficiency Video Coding). The format is more convenient than the old JPEG mostly because it is twice smaller despite the fact that is has excellent quality. Therefore you can storage more images on your Apple device which is great. HEIF was developed in 2013 by MPEG (Moving Picture Experts Group) but has become popular only when Apple decided to replace JPEG with it in 2017. However, not so many programs are able to open it which is why you might need to convert it to another format.